It is Saturday morning. You finished the guide last night and your coffee is poured.
You know what businesses pay for a video and for a graphics pack, and how each one is made. The simplest part is missing: starting.
For these first 48 hours, three small things are enough: one type of business, one sample of each offer and one honest opinion.
«Nobody is forced to open an account and become an influencer by posting every day.»
Eric
Saturday: pick one type of business
Pick one type of business, only one. It should sell something you can show in a video and in a photo:
- a bakery, with the bread of the day;
- a clothing shop, with the item of the week;
- a real estate agency, with a house for sale;
- a workshop or a local service, with the finished job.
With a single type, your samples, your words and your future list of businesses all point at the same buyer. In this example you pick bakeries.
Saturday afternoon: one sample of each offer
Make one sample of each of your two offers, for an invented bakery or for one you know. You do not send it to anyone yet.
- A video of about 10 seconds: a person made with AI, or your twin, at the counter with fresh bread, saying one line about the bread of the day.
- A pack of 3 graphics: the person with the bread, the bread alone as the star, and the offer of the week in big letters.
Generating a 10-second clip with voice cost us 23 US cents in September 2026, and 3 high-resolution graphics about 6 cents. If you redo a shot, add it. On top of that comes your time to choose and check.
Sunday: one honest opinion
On Sunday you show both samples to one person: someone who runs a business of that type, or buys for one. The baker you buy from every morning works. Your family works less well, because they love you. Ask two questions:
- Would you put this on your business's social media?
- What would you change?
Write down the answer in their own words. If they say the bread does not look like theirs, or the offer is unclear, that fact is worth more than ten «I love it».
What you have on Sunday night
- one type of business;
- one sample video;
- one pack of 3 graphics;
- one opinion written down, in the words of the person who gave it.
With that you start your first working week, the one in the next lesson.