You write to a dental clinic: “I make videos for clinics like yours.” An hour later the owner replies: “Do you know what we do? We only do orthodontics.”
She never wrote again. A few minutes of reading her page would have told you, and your message would have talked about braces.
What a business's bible is
It is a file with what that business says about itself and what its customers say about it. You build it before the first message, and read it again before each video.
“You find companies, and you get a bible from the company, made from their website, their social network, their reviews, and Google Place.”
Eric
What goes inside
- Its website: what it sells, to whom, and the about page.
- Its social accounts: where it posts, and the date of its last post.
- Its reviews: the real problem it solves, in its customers' words.
- Its map listing: opening hours, photos and rating.
- Its offer today: the promotion it is running right now.
- How it talks: whether the owner is formal or casual, serious or joking.
- Its competitors: what they do well and what they do badly.
What it is for
- The first message. One concrete, dated observation that shows you looked.
- The scripts. The video says what that business offers, in its tone.
- The check. Before you deliver, you compare every fact in the video with the file.
Among coaches who make videos with AI, the most repeated mistake is asking for a script with no context: you get a script any dentist could use. The bible is that context.
Reviews tell you the problem and the customers' words. Never turn them into a fake testimonial, and never have your AI influencer pose as a named customer.
What the app does
UGC Viral Studio builds each business's file from its website, its social accounts, its reviews and its place on the map. You read it before you write, and add what you know about that business.